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NEARSHORING SOLUTIONS


Esteban Herrera

Fernando A. Labastida

MESSAGE FROM THE CHAIR

Nearshore: Quality, not Quantity


Offshore, Nearshore, Onshore – why so many acronyms to describe outsourcing? And isn't outsourcing a politically touchy subject, with a down economy and grumblings about how we've 'exported' too many jobs?

Well, outsourcing is here to stay, and is an accepted business model: focus on what you know, and outsource what isn't your core to the experts who can do it better and cheaper.

Companies from Asia and Eastern Europe have blazed the outsourcing trail and have revolutionized the IT outsourcing market, providing low-cost IT maintenance and development solutions, helping U.S, European and Asian companies reduce costs, increase efficiencies and maximize productivity.
However, the Nearshore phenomenon is changing all that.
Nearshore providers from Mexico, Costa Rica, Argentina and Brazil (these latter two Latin American 'Nearshore' providers are actually further away by plane than many Europeean countries) are proving themselves to be excellent sources of outsourcing core development functions as opposed to peripheral functions such as IT support sevices.
As the new Chairperson for Nearshore at Outsourcing.com, I will be focusing on some of the hot trends happening in the Latin American and Caribbean nearshore market, such as mobile app. development and product development services to software companies.
Soon I will be announcing a team of Nearshore luminaries who will join me on the Nearshore committee, people who are famous in the Nearshore arena, and are soon to be mainstream rockstars on the world scene.
As a marketing consultant to Latin American software companies wanting to enter the U.S. market, I will also be providing tips and advice for companies hoping to crack the U.S. market.
Stay tuned....
Best regards,
Fernando A. Labastida
Principal
Latin IT Marketing
Tel 512-945-9273
Email fernando@labastida.com


Fernando welcomes your suggestions and requests. He can be reached at fernando@labastida.com and you can read his popular blog at http://latinitmarketing.com.



OTV Videos

 

On-Demand Webinars

On-Demand Webinar: Selling Services to the U.S. Market - Lessons Learned and Strategies for Growing Costa Rican Services Exports

The U.S. market for IT and Business Process Services continues to grow and amidst a fear of over commitment to offshore firms in other countries, there is a fantastic opportunity for suppliers in Costa Rica and Latin America. Critical to success in cracking this market is having an effective strategy and executing well to beat the competition. This webinar discusses approaches to help drive more sales in the U.S. market. We have brought together an expert panel to guide you with some recommended approaches and lessons learned over years of success in the global outsourcing market.

Topics include:

  • What is the current market and trending for services in the U.S.?
  • What types of opportunities are the best for Costa Rican providers to pursue?
  • What are some lessons learned in approaching this market?

Our expert speakers:

  • Frank Casale, Founder, CEO, The Outsourcing Institute
  • Tony Mataya, Managing Partner, ThinkSolutions
  • Vishal Ahluwalia, Executive Director - WMA Operations, Head Sourcing/Outsourcing Wealth Management Americas, UBS
  • Maykool l Lopez, Director General - Trade Commissioner, PROCOMER

Sponsored by: The Outsourcing Institute
Click Here to View On-Demand Webinar and Presentation Slides

On-Demand Webinar: Who you must know in LATAM? Costa Rica, a Proven Track Record Destination to Outsource

What makes a country in LATAM attractive for outsourcing services? A talent pool, the legal framework, the intellectual and data protection laws, country economic stability, the competitiveness of their business and resources, perhaps? These and more are some of the drivers that you can learn from the experience and a perspective of our two American speakers that have traveled and hired resources in LATAM.
Key Takeaways:
  • Why LATAM is considered a Key provider?
  • Most important requirements when looking for a provider in LATAM.
  • A CIO experience when working with countries like Costa Rica vs. his previous experience worldwide.
Our Expert Speakers:
Frank Casale, Founder, CEO, The Outsourcing Institute
Jonathan Washburn, CIO, Tranzact
Tony Mataya, Managing Partner, ThinkSolutions
Sponsored by: The Outsourcing Institute in conjunction with PROCOMER and CAMTIC Tony Mataya, Managing Partner, ThinkSolutions
Click Here to View On-Demand Webinar and Presentation Slides

On-Demand Webinar: Alternative Near-shoring Opportunity in Electronic Assembly: A client perspective on Barbados

Savvy outsourcers are uncovering new locales with distinct potential to provide successful outsourcing outcomes. What can you expect to find as you expand your definition of the outsourcing destination? In this spotlight on Barbados, the client provides a unique perspective, offering specific details of his own experiences in outsourcing electronic assembly to Barbados with Artel.
The webinar focuses on the following key areas:

  • The offering of Barbados as a Near-shore opportunity
  • The results: weighing the quality and delivery of the product
  • Managing the customer service relationship
  • The overall Barbados experience
  • Impact of local culture, education and business practices
  • Role of the government, economy and infrastructure
  • Integrating Artel's core competencies and capabilities
Featured Expert Speakers:
Michael Arthur - President and CEO, Artel-CiMTEC Inc.
Ron Sanders - Vice President Operations, Santron Inc.
Michael Ledyard - Program Faculty, UT Center for Executive Education

Outsourcers looking to explore new working destinations should plan to take advantage of this free opportunity to gain a client's invaluable first hand perspective.
Sponsored by: Artel

Click Here to View On-Demand Webinar and Presentation Slides

Featured Content

Three Reasons to Consider a Near-Sourcing Strategy For Applications Development

Since the idea of outsourcing applications development became popular in the past 20 years, much of that activity has taken place in geographies such as India, the Middle East and even Russia. Those regions have offered an abundant, increasingly tech-savvy labor force and relatively low labor rates. See the document
See the document

Why Costa Rica for Near Shore Software Development

Outsourcing software development from the US has been common practice for over 20 years. However, most popular locations were offshore in places such as India. Over recent years near shore locations have gained popularity as they give many advantages such as similar time zone, cultural affinity, language similarities, and competitive rates.
See the document

The Best Nearshore Destinations - 3rd Quarter 2011 Country Rankings

Nearshoring is growing as an effective strategy for outsourcing both Information Technology (ITO) and Business Process Outsourcing (BPO) as an alternative to onshore and offshore locations. What are the key drivers for Nearshoring?
See the document

Tequila Sunrise: The Rise of Mexico 2.0.

Tequila Valley is Mexico's new Web 2.0 community. A community of geeks, business people, and writers who are hoping to change Mexico's business landscape.
See the document

Nearshore 2.0: A Mexican Nearshore Company Does it Right

There are many nearshore software development firms who are up-and-coming out of Latin America. There is one, however, that is using Web 2.0 maketing savvy to really gain an advantage in the marketplace: Nearsoft, out of San Jose, California and Hermosillo, Mexico.
See the document

Nearshore 2.0 Part 2: Interview with Matt Perez and Robert Martinez from Nearsof

Interiew with with Nearsoft's CEO and COO about nearshore, marketing and what it takes to be successful as a nearshore provider.
See the document

CIO Magazine says Nearshore Has Arrived

CIO Magazine is finally giving the nearshore outsourced software development phenomenon it's day in the sun. My review of this recent article.
See the document

Are you Missing the Boat in Latin America?

If you're outsourcing your software development projects and you haven't looked sout of the border yet, you're missing out. Why you should consider Latin America for your software outsourcing needs.
See the document

Destination Latin America:

Latin America has arrived front and center as a desirable off-shore destination, a niche that India is most commonly thought to occupy. As a "near-shore" destination, Latin America offers significant value and resources when compared to Asia, especially for U.S.-based companies attracted to the region's cost advantages, cultural affinity and abundant resources.
See the document

Five Questions you should ask before near-shoring in Latin America

Congratulations! You have decided on near-shoring to Latin America, a low-risk, high reward destination for companies seeking talent of all kinds. The region is experiencing real growth in economic and social terms, and there are hundreds of thousands of well-trained, eager, culturally adept people to service your business needs.
See the document

Interview with Frank J. Casale and Dalton Luz

While Brazil gained favor as a preferred market for U.S. companies as far back as 1926, when General Motors of Brazil first opened, Latin America's largest country continues to find a place among multinational corporations looking for alternative markets for a variety of solution services and providers. For companies seeking sourcing solutions, Brazil is a rising star – being a recognized equal among equals in the global outsourcing arena. Hear what Frank J. Casale, Founder & CEO of The Outsourcing Institute, discovered during this conversation with Dalton Luz, VP of Corporate Affairs.
See the document

Colombia's IT, the best kept secret

The IT sector of the Colombian economy has experienced a huge surge. Today is one of the most dynamic segments with ample competitive advantages for any business that wants to profit from the tremendous values offered by the Colombian IT companies in the software and BPO markets.
See the document

Frank J. Casale interviews Mauricio Minas

There's a new player on the sourcing landscape. Only this one's been around for two decades. It's Brazil. And companies from Latin America, the U.S. and beyond are discovering that its strong economy, robust IT infrastructure, proximity to hemispheric markets, and universities that graduate over 100,000 IT professionals each year are making Brazil a viable sourcing destination.
See the document

New muscles in the marketplace

Brazil, Russia, India and China, the so-called Brics, are predicted to emerge as major world players by 2050. In this, the third of a four-part World Service series called Brics: The Changing Face of Global Power, the BBC's Peter Day examines what a world dominated by Brazil, Russia, India and China would be like to live in.
See the document

U.S. investors put faith in Mexico

A solid legal framework is essential if foreign investors are to continue lending their support to the development of technology in Mexico.
See the document

Interview with Jose A. Gonzalez and Frank J. Casale

Short of "home-shoring" outsourcing by providers beyond U.S. borders doesn't get any closer than Mexico. This near-shoring market has gained favor among numerous buyers keen to keep their solutions closer at hand.
See the document

Specialized Outsourcing – Impact of Best Practices on Project Efficiency

PSL's case proves, in hard numbers, how best-practices in software engineering tangibly diminish IT outsourcing costs.
See the document

Upcoming Events

SALES READINESS 2013: WHAT OUTSOURCING SERVICE PROVIDERS NEED TO SUCCEED IN THE NEW YEAR

Learn more about the OI's upcoming Service Provider Summit Events in London, Atlanta & Dallas & View Agendas

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