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NEARSHORING SOLUTIONS


Esteban Herrera

Fernando A. Labastida

MESSAGE FROM THE CHAIR

Nearshore: Quality, not Quantity


Offshore, Nearshore, Onshore – why so many acronyms to describe outsourcing? And isn't outsourcing a politically touchy subject, with a down economy and grumblings about how we've 'exported' too many jobs?

Well, outsourcing is here to stay, and is an accepted business model: focus on what you know, and outsource what isn't your core to the experts who can do it better and cheaper.

Companies from Asia and Eastern Europe have blazed the outsourcing trail and have revolutionized the IT outsourcing market, providing low-cost IT maintenance and development solutions, helping U.S, European and Asian companies reduce costs, increase efficiencies and maximize productivity.
However, the Nearshore phenomenon is changing all that.
Nearshore providers from Mexico, Costa Rica, Argentina and Brazil (these latter two Latin American 'Nearshore' providers are actually further away by plane than many Europeean countries) are proving themselves to be excellent sources of outsourcing core development functions as opposed to peripheral functions such as IT support sevices.
As the new Chairperson for Nearshore at Outsourcing.com, I will be focusing on some of the hot trends happening in the Latin American and Caribbean nearshore market, such as mobile app. development and product development services to software companies.
Soon I will be announcing a team of Nearshore luminaries who will join me on the Nearshore committee, people who are famous in the Nearshore arena, and are soon to be mainstream rockstars on the world scene.
As a marketing consultant to Latin American software companies wanting to enter the U.S. market, I will also be providing tips and advice for companies hoping to crack the U.S. market.
Stay tuned....
Best regards,
Fernando A. Labastida
Principal
Latin IT Marketing
Tel 512-945-9273
Email fernando@labastida.com


Fernando welcomes your suggestions and requests. He can be reached at fernando@labastida.com and you can read his popular blog at http://latinitmarketing.com.


Sponsor Message

Politec is a leading multinational of Brazilian origin, and one of the largest IT services providers focused exclusively on innovative and industry-aligned SAP solutions and "Nearshore" IT Outsourcing. Throughout its nearly 40 years of existence, Politec has constantly increased its international marketshare via both organic growth, as well as, planned acquisition that are in alignment with its corporate strategy. Today, Politec has offices in Japan, the United States, Brazil, Argentina and Chile. With our global footprint, combined with Politec's demonstrated record of IT excellence, has made it an example of a company committed to offering innovative, flexible and customized IT solutions in technology, outsourcing and consulting.

The company employs 5,500+ highly qualified employees providing services to a mixed industry portfolio such as Financial Services, Energy / Oil and Gas, Aerospace & Defense, Telecommunications, Pharmaceuticals, Utilities, Manufacturing and Public Sector. It's not a coincidence that Politec was chosen by Mitsubishi Corporation, one of the largest Japanese conglomerates, to be its primary global IT partner.

John C. Edwards
Vice President - Sales, Marketing and Alliances
Politec Global IT Services
3003 Summit Boulevard
Suite 750
Atlanta, Georgia 30319 USA
(O) 770.771.6503
(M) 954.805.3873
(E) john.edwards@politec.com


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