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Robert JanssenMESSAGE FROM THE CHAIR
Everything we read, everything we hear is that the main focus is short term. The current economic crisis has spread
like fire on dry grass around the world, and with that, the medium long term thinking has taken second seat to the
immediateness of urgent action. Companies are struggling to make the basic ends meet, like payroll, producing massive
layoffs, which in turn, put additional pressure on the companies as a result of less consumption of goods and services. |
Featured ContentBrazil in the spotlight: “Brazil Takes Off”Brazil’s recession is long gone and even then, the country showed a great performance in private consumption throughout the cyclical downturn. Going forward, local government forecasts a 5 % minimum GDP growth for 2010.
With the upcoming hosting of the FIFA Football World Cup in 2014 and the Summer Olympic Games in 2016, (first country ever to host the two largest world events back to back), Brazil is set to have continuous economic growth for at least the next 10 years. Overview of the US Brazil BPO Summit in New YorkThe event had some notable speakers address a crowd of approximately 80 people, between American and Brazilian businessmen plus a few Brazilian Government officials. And the main message by all speakers was that Brazil, as already known, is one of the “guys” in the spotlight, but it needs to rise to the occasion. The opportunity is there to be seized and Brazilian policy makers and businessmen need to work fast, because time to market and speed to answer is also part of the equation to be successful. The Real Challenge for the Brazilian IT Services companies to become globalBrazil is currently in a very favorable spotlight, especially after being able to weather the economic storm without major casualties, and also after winning the right to host the two largest world sporting events: The Football World Cup in 2014 and the Olympics Summer Games in 2016. Actually, it is the first time that a country is able to host these two events back to back. So it seems that the window of opportunities is wide open. The question is, however, for how long. B2C + I 0 Back to Core with InnovationTimes like the ones we have been living in the last 18 months, where the common is a recessive economy and everyone is learning that "less is more", it seems that going back to the core of business has been what has made many organizations survive. And it is not just going back to core, but it is also looking ath the core and seeing how innovation is possible, in order for companies not only protect market share, but also grab those shares that are now up for grabs. The Software Factory as a tool to Support Applications - Eletronic Means for PayThe attps Group acts as solutions integrator in information technology and is composed of specialized firms with strong capacity in generation of applied technology, working in a bold, creative and innovative, always seeking to add a significant value to the business of its customers. Cinq is near in time and distance to your business needsCinq Technologies works in three major areas: Solution Design Lab, Certified Software Factory and Professional IT Services a company specialized in software development projects and IT solutions design for major technology suppliers and corporations. Application Maintenance in Brazil: The New “Nearshore” FrontierPolitec's creativity, commitment to quality and utilization of proven methodologies fuel its ability to deliver innovative solutions that generate revenue and reduce application maintenance spending. This report is for business professionals who manage the recurring costs associated with legacy information systems, and for IT managers interested in improving the quality and efficiency of legacy application maintenance. The Global economic meltdown and its impact on OutsourcingAnalysis of how the current economic downturn will change the market dynamics for the Outsourcing industry. Market Scan 2008 - IT Outsourcing panorama of USAThis report highlights several significant trends observed in analysis of a market research survey, covering key pointers like current and emerging location analysis, decision metrics for vendor selection , pricing models among others. Looking at Brazil IT´s ExportsBrazil is becoming one of the new upcoming near shore alternatives for organizations around the world that are looking to mitigate their risk, while at the same time, locate services and development needs where they can receive further cultural compatibility enhancement. But as countries in South America, look to be increasingly competitive with India, specially Brazil, they still have some great challenges to overcome. Check what one of the foremost outsourcing professionals in Brazil has to say. With the mic, Alex Jacobs! Don't forget the check out the Brazilian alternativeIn times of crisis, cost cutting becomes the major issue for many companies, which need prioritize price performance while at the same time look to streamline business alignment with IT strategies and plans. Because of the pressures caused by economic downturns, it becomes imperative for vendors to have strong business expertise, and be able to provide constant value even under pressure and in adverse environments. Economic dynamics’ changes have embedded in the professional DNA of many Brazilian IT organizations. Any enterprise looking for vendor solution providers that are capable of rising above just the plain cost cutting approach, needs to check out the Brazilian offer. They are certain to be surprised. The Whale StrategyFor many IT services companies, having access to markets and capital is critical, especially when having to go head to head with the big multinationals like IBM, Accenture, EDS and others like the Indian companies. Most of them have a global presence and are able to access high value contracts worldwide. So how can other smaller IT providers compete at the same level? The whale strategy approach is one of the alternatives. Check out how Brazilian IT companies are looking for creative ways to build greater punch in the market. What is the Real Difference in the End?The present times could not be so trying and challenging. The regular approach from the old days will not “cut the mustard”. These are times, where there is a big adjustment taking place, and the underlying message is that we had been living in wonderland up until now. It seems that the day has finally arrived, where everyone begins to realize that not only there is no free lunch, but there is also something called “the law of diminishing returns”. InnoVest comes to Brazil searching for suppliers and Projects could total up to $ 170 millionAfter coming to Brazil during Carnaval, and coming back a second time, and learning what are the current capabilities and successful past performances that the Brazilian IT companies have, The InnoVest group is moving ahead and will form a consortium of best of breed till July 4. The purpose is to have company, actually a set of companies, that can provide price competitiveness, quality and timely delivery to existing projects the companies has. Outsourcing Toward Brazil – Moving ForwardMuch has changed in the outsourcing space in the last 10 years. Much has changed in Brazil, since 1994, after the Real economic plan by Fernando Henrique Cardoso, which help stabilize the economy. Brazil moved from a commodity pursuit to a value added delivery in which now begins to shine. For some reason or another, Brazil, however, remains an unknown commodity, and has a chance now, to become of the leading players. Brazil – A proven sourcing destinationGetting off the plane at Sao Paulo and heading out into the city gave me my first visual impression – a much cleaner and orderly India. I couldn’t help but make such a comparison given my Indian origins and a professional need to establish some first-hand impressions when visiting a new country. I remember a particular incident a few years ago when I was accompanying a few top management representatives from a client organization on their first visit to India. What struck me most was that their first visual reaction on getting into the car [while driving to the hotel in Mumbai] remained for a long time, and did shape some initial perspectives. So here I am in Sao Paulo, known and usually compared with Mumbai and Tokyo for its population density, trying to arrive at some impressions. An hour later I had a feeling of déjà vu, but one with more pleasantness than while driving in Mumbai. Infrastructure is what you notice the most, which for me while not being significantly different than any other Asian nation, struck me as comprehensive and progressive. Ask the Expert
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