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Business to Business Marketing Trends

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What do leading practitioners and researchers agree are the key challenges we face looking ahead? You won't want to miss knowing the answer.
Micro-sourcing Amazon-style
on Aug 10th, 08, 09:51 PM - certellus - 1 reply
I have had limited experience working with micro-sourcing.  The pros: good fill in work, and good for Tier3 (or les ...
Will large outsourcing providers eat the pie of nearshore newcomers?
on Jul 17th, 08, 08:00 PM - certellus - 1 reply
I will suspect that some will fall to this trend.  Often it is easier to strategically align then to compete.  ...
Is India really losing its edge or is it the research that's dubious?
on Jul 17th, 08, 07:54 PM - certellus - 1 reply
You have to remember that early outsourcers got lucky.  Not much was required to hang a sign and have business run ...
As a nearshore service provider, do you need a US presence?
on Jul 17th, 08, 07:48 PM - certellus - 1 reply
There are two types of business opportunities; small projects (usually for small companies) and more substantial initiat ...
Value of testimonials
on Jun 28th, 08, 08:22 AM - iiom - 1 reply
Testimonies are always useful, even though foreign testimonies would be more powerful then domestic ones.  None the ...
BPO talent in Latin America and labor rates vs. India
on Jun 28th, 08, 07:49 AM - iiom - 1 reply
Althought there are 'some' BPO related service providers in Latin America this is a evolving market for the re ...